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Understanding Consumer Behaviour in the Digital Era
Dr Mary Loonam looks at the transformation of consumer behaviour in recent decades and how business can use technology to create a better customer experience
Free
Dr Mary Loonam looks at the transformation of consumer behaviour in recent decades and how business can use technology to create a better customer experience
Mark Kelly will delve into the transformative potential of Artificial Intelligence (AI) for business operations, focusing on automating repetitive tasks, optimizing supply chain management, and improving customer experiences.